Who Brands the Brand Strategist?

 

Who brands the brand strategist?


Tune in to hear Ben and Raj tell the story of creating Raj’s new personal branding, and the branding for his publishing imprint, Lulla Publishing! Turns out that making a brand for a branding expert is quite the task.

In this second part of their two-part conversation about Raj’s upcoming novel, The Caring House, Raj shares what it’s like to unleash such a personal work out into the world. At one point, he turns the conversation around to Ben, asking what it’s been like having an aspiring author for a business partner. 

The Caring House comes out on March 26th– but you can preorder it now on Amazon! All the royalties from preorder sales will be donated to The Sharing Place, the grief support center for children in Salt Lake City, UT that inspired the book.

Ben Lueders, Principal + Design

 

Check out the episode on YouTube and wherever you listen to podcasts!

Youtube    Growing_A_Fruitful_Brand_Podcast_apple_podcasts@2x-8    Spotify    Google     


Ben Lueders

Principal and Art Director at Fruitful.

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Is good design worth the money?

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How (and why) Raj Wrote a Book.